In this episode of the Green Shoots Podcast, Appleyard Lees patent attorneys James Myatt and Jack Braithwaite explore the plant-based meat industry through the lens of patent data. Following their analysis in the Inside Green Innovation: Progress Report (5th edition), they discuss:
- Funding and consumer headwinds (including the impacts of pricing and “ultra-processed” perceptions)
- Why 2023 patent filings suggest a continuing slowdown in innovation (and why the picture looks different in the US versus Europe)
- Which organisations are still filing heavily, and what shifting corporate strategies could be signalling
- Where innovation is concentrating next
If you’re a founder, R&D leader, investor, or innovator working in alternative proteins – or you simply want a grounded view of what the patent trends suggest – this episode is for you.
