AL: People

Chris Hoole

Senior Associate

Chris is a dual-qualified solicitor and trademark attorney. He graduated from the University of Leeds in 2006 and, having trained at a large commercial firm, was admitted as a solicitor in 2012. He joined Appleyard Lees in 2015, capitalising on his experience and commercial know-how to build and establish the firm’s active disputes team. In 2017, he qualified as a UK and European trademark attorney.

Chris is highly experienced in contentious and non-contentious IP matters, ranging from trademarks, designs, copyright and patents to know-how and database rights. He acts for clients across a spectrum of sectors, but his practice has a particular focus on fashion, sports, consumer goods, technology and manufacturing. He has acted for and advised clients in the High Court and the Intellectual Property Enterprise Court, as well as in the UK and European trademark registries. He is also experienced in formal mediation.

Providing tailored strategic and commercial advice, working closely with a range of businesses from blue-chip multinationals to SMEs, he helps IP-conscious businesses to develop strategies to better protect and police their IP rights. He frequently works with clients to establish and maintain successful global anti-counterfeiting campaigns, both online and offline. One client commented: “Chris Hoole has been an invaluable asset and friend to me, ‘the fabl’ and ‘Toolally’ over the last five years. His expertise in IP matters has meant that I trust him implicitly.”

Chris is also an active member of various organisations and a frequent global speaker and editorial contributor. As a member of both the Copyright Committee and the EU Intellectual Property Office Link Committee for the European Communities Trademark Association (ECTA). He has contributed to various publications and consultations, including in relation to recent EU copyright directives. Chris also regularly writes for the Chartered Institute of Trademark Attorneys Magazine and LexisNexis

Specific areas of expertise in trade marks:

  • Anti-counterfeiting
  • Branding
  • Copyright
  • Digital technology
  • Engineering and construction
  • Fashion and beauty
  • FMCG and consumer healthcare
  • Food and drink
  • Franchising
  • Licensing
  • Professional Practices
  • Retail
  • Sports and Leisure

Specific areas of expertise in disputes:

  • Advocacy
  • Appeals
  • Cease and desist
  • Court proceedings
  • Customs recordals
  • Dispute resolution
  • Domain name disputes
  • Enforcement
  • Infringement
  • Invalidity
  • IPEC
  • Licensing and royalty agreements
  • Mediation
  • Oppositions
  • Passing off
  • Revocations
  • Settlements

By continuing to use this site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close