AL: Events

How to really own a brand

Manchester Metropolitan University Business School

Joanne Goodchild is a guest speaker at the GC Business Growth Hub’s ‘How to really own a brand’ event in Manchester.

‘How to really own a brand’ will examine how brands and businesses can appeal to their target market by getting to grips with good practice and the relationship between branding and registering trademarks.

Held at Manchester Metropolitan University Business School, attendees will focus on:

  • Recognising the business role of branding
  • Understanding the importance of a brand beyond a logo
  • Improving the management of brand assets
  • Understanding why a trade mark should be protected

To secure your FREE place, please book online.

Event Information

DATE Wednesday 27 March
LOCATION Manchester Metropolitan University Business School

Appleyard Lees Attendees

Joanne Goodchild

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